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Dealership Retailing

For many dealerships, there are massive untapped opportunities to improve profits by increasing retail sales. Test & Learn® can be applied to answer a variety of questions to help dealerships understand which strategies work to increase retail sales:

  • What offers work to encourage customers to purchase accessories and auto servicing from the dealership?
  • How can we optimize on-hand inventory?
  • What complimentary services (e.g. free oil change) drive incremental sales?